I agree. As an example, there's a bajillion (+/-) Woolly Bugger variants. Some have names attached to them, despite being, IMO, a straight up plain Woolly Bugger.

On the other hand, I've been using a pattern for bass lately that I (think I) designed. It isn't a complicated design, so I wouldn't be surprised if others have done it....but I haven't seen a pattern like it and I don't know what else to call it, so I named it after me. Sort of tongue-in-cheek, but I needed a way to talk about it with my fishing buddies, rather than always trying to describe it.