This one came in this morning - maybe you can help this kid out?

hey, ive recently bought a new fishing pole, i had a cheap rinky dink child one that my mom bought in a 'ready to fish' pack, and that had a spincast reel, but the one i just bought has a different kind of reel, and i had to string it myself, which wasnt hard, but when i reel with it the line doesnt catch on it, i was wondering why that happens, if you have an idea why, please let me know what im doing wrong. Billy