I really got this idea from Jim Flamming.

I sloted a 1 1/2" PVC pipe on my table saw (it's 2 pc. because I couldn't get a 10' pc. in the car)
[url=http://i235.photobucket.com/albums/ee175/jackwhise/IMGP0538_edited.jpg:59182][/url:59182]

It's notched to hold the reel in place with a cap to keep the rod from sliding out
[url=http://i235.photobucket.com/albums/ee175/jackwhise/IMGP0539.jpg:59182][/url:59182]

It's attached to the 'toon frame with wire bundle ties in 2 places
[url=http://i235.photobucket.com/albums/ee175/jackwhise/IMGP0541.jpg:59182][/url:59182]

I had a run in with a sunken log that broke one of the wire ties but the rod survived!