To me Gander Mountain is like all other outdoor stores only on a smaller scale.
They are into hunting and camping more than fishing. While in Missouri I ordered a lot of equip from them due to quality and prices. Since Cabela's now has their catalog sales I go to Cabela's. When in Wisconsin I go to the store which is set up like Bass Pro & Cabela's with all the mounts. Not a lot of fishing equipment and very little fly gear.