Last night, Orvis announced the 2007 Orvis Outfitter of the Year: River Run Outfitters of Branson, Missouri!
Congratulations to Stan and Carolyn Parker, Shannon, and all of the guides and staff at River Run Outfitters.
http://www.riverrunoutfitters.com
P.S. This is not a shameless spam plug. This is my "home" fly shop. You can look back through the archives of the Ozark Angler column and find an old story I wrote about RRO and the history of float fishing in the Ozarks.