So there have been a few threads about fly shops, customer service, and other things related to fly shops, but here is my question:

If given the opportunity would you start a fly shop business, with two options?
1. Option 1 - you inherit the business from a family member who has run the shop for 20+ years, has a good customer base, but usually only broke even because of his "friendliness" and "customer service". (would you change the angle and try to make a profit, or contiue as is?)
2. Option 2 - you have some money from investments, enough to open the shop and not be in the red from the begining, but at baseline, there is another fly shop in town, and you have a very good/large customer base because there is ample fishing near. (would you look to build relationships at the cost of making a profit, or would you be profit driven?)

I would like to see the answers for both, I now they are very general, and we will assume that there is a large "box" company near, and J.C. has said that you can be a sponser.

Drew